Creating colour from plants is a unique process called Plant Dyeing. You select the right herbs, plants or vegetables that have an excellent degree of colour fastness and then extract the pigment to create a natural dye. This process originated back in early China. As time moves on, the basic principles of this ancient practice along with modern technology, assists to achieve a superior result and a completely chemical-free process.

The Pure Zone Plant Dyed 100% Organic Cotton Bedlinen and Towel Range feature four available colours in Bedlinen and five colours in Towels, which have been derived carefully from a range of herbs and plants. Below is the list of herbs, plants and vegetables used to create each colour in Bedlinen and Towels.

Pink in Bedlinen: Safflower and Madder (Chinese name: Hong Hua and Qian Cao) The function of these herbs assist with lower levels of inflammation, skin sensitivity and Madder’s roots make a bright red dye that does not fade.
Blue in Bedlinen: Radix (Chinese name: Ban Lan Gen) The function of this herb assists with regulating body temperature.
Green in Bedlinen: Tumeric and Radix (Chinese name: Jiang Huang and Ban Lan Gen) The function of these herbs assist with stagnation of Qi and Stasis, clearing blood, detoxifying and encouraging rest.
Grey in Bedlinen: Myrobalan and Tea (Chinese name: He Zi and Cha Ye) The function of these herbs are hypoallergenic and assist in keeping the body cool, assisting with temperature control when sleeping.

Ecru in Towels: Chestnut Shell (Chinese name: Banli Ke). There are multiple health benefits of this herb ranging from anti-ageing, healthy skin and increased energy levels.
Blue in Towels: Indigowood Leaf (Chinese name: Da Qing Ye). The function of this herb helps to regulate body temperature and reduce heat.
Green in Towels: Silkworm extract (Chinese name: Can Sha). The function of this herb is to warm the blood and body.
Pink in Towels: Herbal Shellac (Chinese name: Zi Jiao). The function of this herb is for colouring. Herbal Shellac is a natural resin and can assist in creating light colours.
Tan in Towels: Tea Tree Fruit (Chinese name: Chashu Guo). The function of this herb is to help reduce blood pressure, creating a calming effect.
The health benefits are plentiful, ranging from anti-bacterial, hypo-allergenic and a truly healthier product for you and your home.

Comments will be approved before showing up.
As the cooler months arrive, discover how thoughtful layering, premium natural fibres and timeless design can transform every corner of your home. From beautifully layered Organic Bamboo bedlinen to plush Cotton towels and cosy Winter styling ideas, explore our favourite ways to create a warm, inviting home this season.
Why do some Quilt Covers become instant favourites while others never feel quite right? Discover the difference between texture and touch, why fabric feel matters for sensory-sensitive sleepers, and how choosing the right bedlinen can transform your comfort, sleep and everyday enjoyment.
As the seasons shift, finding the perfect balance between warmth and breathability becomes the key to better sleep. In our Pure Zone Autumn Layering Guide, we break down the difference between a Coverlet, Quilt and Throw, and how each layer works together to create a bed that feels cosy, relaxed and beautifully lived-in. Discover breathable Bamboo Quilts, textured Coverlets, soft Throws and our favourite tips for creating the ultimate Autumn sleep sanctuary.
Winter Style Story. Creating a Winter Home
Texture vs Touch. Why What Sits Against Your Skin Matters
Coverlet, Quilt OR Throw? The Pure Zone Guide To Autumn Layering