Buyers Guide Pillows

Helping You To Find “The One”

Choosing the right pillow can mean the difference between taking on the morning like Superwoman or making an appointment with the chiropractor! And our pillow preferences are so personal… do you sleep on your side? Suffer with allergies? Prefer the feeling of a cloud rather than sturdy support? This helpful Buyers’ Guide will help you make the right choice to support your neck and breathing for a good sleep.

It’s what’s inside that counts... What fillings are available?

We spend approximately 8 hours every night of our lives with our faces on pillows as we sleep – the fibres (or filling) inside your pillow-of-choice and the fabric outer casing is a pretty important thing to consider. The filling of your pillow also affects how firm or “squishy” it feels, and how it will hold its shape over time.

100% Natural bamboo fibres

Bamboo is one of the most hygienic and sustainable natural materials available. Bamboo fibres are naturally temperature regulating and are light and soft, making pillows filled with natural Bamboo Fibres an excellent choice if you generally run hot.
This filling also has natural hypoallergenic, odour-neutralising and antibacterial qualities making it one of the healthiest fibres to sleep on if you are prone to skin sensitivities and allergies. 

goose feather down

Favoured for their “fluff factor” and 5-star hotel feelings, Goose Down is also a natural dust mites repellent, so is a great option for people with skin sensitivities or dust allergies.
The natural softness of Goose Down contours around the curves of your neck when you sleep, achieving a soft hug-like head support. As a natural material, they are also a great temperature regulator.

memory foam

Known for that sinking feeling when you rest your head on a Memory Foam Pillow, the sturdy synthetic foam will mould around your head when you sleep, but return to its regular shape as soon as your head leaves the pillow.
This is the best choice if you suffer with neck or back pain or often wake up with pain around your pressure points, a Memory Foam Pillow will give you the firmest neck support.

microfibre (and 3D hollow)

Microfibre is a synthetic material that is light and fluffy with superior hypoallergenic qualities. 
A versatile material, they can be made ultra-light for a cooling Summer pillow, or with a higher GSM and fluffy loft for a cosy alternative to Goose Down Feathers for allergy sufferers. Our Medium Loft 750GSM Microfibre Pillow with Cotton Casing offers medium support and comfort.

Pure Zone Pillows

BAMBOO Hi Loft Cooling Pillow with Cotton Reverse Hi Loft Goose Feather Down Memory Foam with Cooling Cover Medium Loft with Bamboo Jersey Cover Microfibre Pillow with Hollow Fill Side Sleeper Pillow
COOL
LIGHTWEIGHT
LOFT Medium HIgh High High Medium Medium High
HYPOALLERGENIC
DUST MITE RESISTENT
FILLING WEIGHT (grams) 700g 1,200g 1,200g 1,200g 750g 750g 600g (lower side) to 700g (higher side)
SUPPORT LEVEL (soft, medium, firm) Medium Medium Soft Firm Soft to Medium Soft to Medium Medium
CASING 100% Bamboo 100% Cotton Percale (one side), Cooling Fabric (other side) 100% Cotton Percale Removable Cooling Fabric Cover Soft Bamboo Jersey Knit 100% Microfibre 100% Cotton Percale
FILLING Bamboo Microfiber 100% Premium White Goose Feather Down 100% Memory Foam 50% Shredded Memory Foam & 50% Ball Fibre 3D Hollow Fibre Filling Microfibre
MACHINE WASHABLE
Cover Only

Our Best Sellers

Bamboo Pillows

Pure Zone’s Bamboo Pillow is made with 100% Bamboo filling and casing to give you all the benefits of Bamboo both inside and out. This pillow comes in a medium loft 700GM fill weight – a perfect all-rounder with powerful health benefits.


Our Medium Loft Pillow with Bamboo Jersey Cover combines the benefits of a Memory Foam filling with those of a Bamboo casing, giving you firm neck support plus the perks of Bamboo fabric on the outside.

Goose Feather Down Pillows

While some Goose Down Pillows might be known for giving less neck support than other options, Pure Zone’s Hi Loft Goose Feather Down Pillow is made with 3-layers of feathers for extra neck support. An outer layer of the softest Goose Down encases a central layer of larger feathers – a unique design keeps the feel of the pillow soft on the outside, but with more robust head and neck support in the centre.

Memory Foam Pillows

Pure Zone has two Memory Foam Pillow options. The Medium Loft Pillow with Bamboo Jersey Casing combines the perks of a Memory Foam filling with all the health benefits of having natural Bamboo casing.

The Memory Foam Cooling Pillow, on the other hand, uses Memory Foam filling with a removable cooling protective cover, designed to keep hot sleepers cool at night using a special airflow surface that encourages breathability.

Microfibre Pillows

Pure Zone’s Microfibre Pillow with Hollow Fill uses Microfibre casing with a medium to hi loft 3D hollow fibre filling that's super soft – perfect if you’re looking for a pillow you can fluff up or flatten however you like.

Our Hi Loft Cooling Pillow is filled with 100% Microfibre and is designed with extra ventilation in the sides, plus a customised outer with airflow technology, making this the ultimate pillow for hot sleepers. It also comes with a plain 100% Cotton reverse so doubles as two pillows in one!

All our Microfibre pillows are also machine washable, so are a great low maintenance choice.

Why Our Customers Love Our Pillows

LOVELY PILLOW

I've had the bamboo pillow for about 3 months now and love it. It's great for support and just awesome. How does one explain a pillow? I'm moving overseas to Europe soon permanently and bought two more to take with me—one for my Mrs and one for her son, who has arthritis.

Ernie S.
The best I've ever purchased.

They're so comfortable, and both my husband and I love them. It was a great purchase with quick delivery. Highly recommend.

Jeannie H.
SO COMFY!

I wasn't sure at first, but this pillow gets better with time! Now, it's fluffy but not too high, and it hugs my neck. It's great for side and back sleeping. Very pleased!

Brighde C.
SO COMFY AND SATISFIED

I bought two for my daughter, who suffers from severe hay fever. Since then, she has been enjoying peaceful sleep and waking up happier than usual.

Christine C.

What kind of sleeper are you?

Choose the right pillow for you based on your sleeping style. Who says your family all has to have the same pillows?

A Whole Pile-Of-Pillows Princess

If you like to stack-em high, and snuggle into a cloud of pillows, Goose Feather Down Pillows are a great choice. They are lofty and fluffy like a cloud, but stacked up, they will contour, compress and mould gently around your sleeping position, providing support where you need it.


AVOIDFirm pillows that hold their shape when you lay on them. In this sleeping style, they will put unnecessary pressure on your neck.

Stomach-Sleepers

Stomach sleepers naturally have to sleep with their head turned to one side, creating stress for your spine throughout the night. The medical recommendation is to try sleeping in a different position, but if you’re set in your ways, the right pillow will help greatly. Rather than soft or firm, the most important element to consider is height. If a pillow is too thick, your neck will arch upwards and invite tension into your neck and shoulders. Ideally choose a pillow less than 7cm high (our natural Bamboo Pillow is our lowest option with just 700gm filling).

TOP TIPAdding an extra pillow underneath your pelvis in this position will help maintain a natural alignment of your spine and take stress away from your lower back muscles.

AVOIDAny thickly stuffed plush pillows that will strain your neck too much. Keep it thin, low, and double up with a pillow under your pelvis.

Side Sleepers

If you tend to sleep on your side and hug your pillow, you need a firmer higher loft pillow to support your head at the higher height created between your neck and shoulder.
Side sleepers are most compatible with Memory Foam Pillows, as the material will mould to the support level you need, but still with a firm structural support.

Flat-Out Back Sleepers

Lucky you! This is recognised by health professionals as the safest position for sleeping in most cases, as it creates a neutral and relaxed alignment of your head, neck and spine. But as little as 8% of us are Back Sleepers. If you’re one of the lucky ones, most pillow options are fine - as long as you don’t overextend your neck too much. This means avoiding higher firm lofty pillows and sticking to medium-weight sizes. 

Snorers...

If you’re a snorer (or maybe you’re married to one), the medical recommendation on sleeping positions is to try sleeping on your side, or elevating your head an extra few centimetres to help open the airways. Both of these adjustments will be helped greatly with a firm and supportive Memory Foam Pillow. Give it a try!

Our Best Selling Pillows

SHOP ALL PILLOWS

Still need more help or advice?

Reach out to our Customer Service team and we can talk you through all the options and give advice on which is the right choice for you.