Bamboo is a unique plant created by nature. For many centuries, bamboo has been utilised around Asia in a variety of uses – cooking, medicine, construction and textiles. It is only within the past decade that the popularity of bamboo has spread throughout the Western world, mainly because of its antibacterial properties and its robust nature. Bamboo also offers an eco-friendly solution to so many modern requirements.
Bamboo is organically grown and harvested chemically free, without pesticides or herbicides. Bamboo is 100% biodegradable and is naturally anti-bacterial. Bamboo plants inhale CO2 and exhale O2 into the atmosphere – generating more oxygen than trees. Bamboo uses less water than cotton to grow.



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Tactile textures are taking over modern bathrooms and our new Cotton Towel Collections bring the trend home with softness, style and sustainable comfort. From airy Waffle weaves to plush Cotton Terry and gentle gradient Ombre, each texture adds depth and calm to your daily routine. Discover the beauty of layering, explore our newest colours and find the perfect towel for your healthy happy home.
Before the December rush begins, there’s something beautifully calm about getting organised now. At Pure Zone, we believe in conscious gifting that brings comfort and joy to the everyday. From sun-soaked Beach Towels and sand-free Carry All Bags to soft Vintage Cotton Quilt Covers and luxurious Bamboo Robes, our Summer Gift Edit is filled with sustainably crafted favourites designed to inspire calm, colour, and care in every home.
Spring invites change into our bedrooms, and this season the coverlet is back in the spotlight. Once regarded as “Granny chic,” coverlets are now one of the most versatile and stylish layering pieces you can have. Our new reversible Coverlet Sets pair beautifully with your favourite Sheets, offering countless looks through Spring, Summer, Autumn and Winter. Want help styling? Reach out to our team or find inspiration via our Instagram.
Double The Texture, Double The Style And Comfort. Your guide to this season's latest and most loved Cotton bathroom textures.
Summery Gift Guide – Light, Bright and Thoughtful
Spring Style Story: Lightweight, Layered, Loved – Why We’re Obsessed With Coverlets